Rovio Really Wants You To Remember That There's An Angry Birds Movie...

Rovio Really Wants You To Remember That There's An Angry Birds Movie Coming, Soft-Launches Angry Birds Action! To Prove It

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Despite the fact that excitement for endless Angry Birds iterations and spin-offs more or less died over a year ago, the Angry Birds movie is scheduled to hit theaters next month. (Apparently creating a 90-minute CG movie, complete with Hollywood talent, marketing, and distribution, takes a lot longer than making a 2D physics game.) Developer Rovio is pumping up the promotion machine starting with Angry Birds Action!, a 2.5D twist on the classic slingshot formula. At the moment it’s soft-launched in New Zealand, but the game should be heading to other territories well before the May movie release.

The game plays sort of like a miniature golf course: from a top-down perspective, players aim the titular Birds towards columns where their eggs teeter precariously at the top. The birds run towards the various obstacles and smash head-long into them before banking away like pinballs. Oh yes, the birds run: these are the 3D movie designs, complete with actual factual limbs, and while the stages are more or less flat they’re presented in the colorful 3D trappings of the movie. Story portions, unfortunately limited to minimal animation and text bubbles, pop up in between the 90 stages. The red bird, yellow bird, and black bird are all available, and each have different effects on the environments.
It’s hard to judge without having access to the game in the US, but by peeking at a few of the Let’s Play videos on YouTube, it looks like Angry Birds Action! follows Rovio’s typical free-to-play formula. That means two different types of in-game currency for power-ups, a “power” timer system, and big social pushes all present in order to pressure players into gigantic in-app purchases. If you’d rather play the original Angry Birds games, they haven’t gone anywhere.

Article originally published at: Android Police