Don’t be lulled into thinking the year is done — we have several big phone launches left in 2017.
On the media side of things, we usually refer to the time after the spring smartphone launches as a “slow” period. Samsung, LG, HTC, OnePlus, Sony and others all launched flagship phones across April, May and June — that gave us plenty to talk about, but we also had lots of time to talk about it as we waited for the next cycle of releases in the fall.
Well it’s just the middle of July, and the next few months are already looking rather interesting. Motorola, Samsung, LG and Google all have big time phones to release, and those are just the ones we know about. The second half of 2017 is shaping up to be almost as big as the first.
Motorola kicks off the second half of 2017 with its highest-end phone.
On July 25, Motorola is going to let the other shoe drop with the Moto Z2 Force after launching the Moto Z2 Play considerably early. The Moto Z2 Force is expected to pull double duty as the tough, shatterproof phone and the high-end mainstream flagship — that’s not easy. At the same time, we’re still waiting for more details on the mid-range resurrection of the Moto X brand with the Moto X4 — that could be at the same event, or it could require its own bespoke unveiling, we don’t know.
Samsung is gearing up to launch the much-anticipated Galaxy Note 8, presumably in the last week of August but at the latest the beginning of September. After about 10 months with the Note 5 as the latest Note model available following the final Note 7 recall, people are itching to get their hands on something new. Word of a Galaxy